When we think of an asset management company, the first
thing that comes to mind is- what does it do and how is its role different from
managing your own assets? An asset management company
is an organisation that collectively invests its clients’ funds into assets
like bonds, stocks, hedge funds, property, partnerships, etc. It examines all
financial lawsuits, creditors, court judgements and investment opportunities
for its clients.
On the other hand, managing your own assets might involve
similar tasks, but it can often have a smaller scope, lack expertise and
thereby have a higher risk of error.
An asset management company has various roles that it takes
care of simultaneously. One of its most important jobs is to extract data,
translate it and use it while making any investments. Further, it develops
detailed processes, procedures and policies that act as rubrics for the kind of
projects its clients choose to invest in. It is essential for the company to
understand the requirements of the brands it works for, as the solutions to all
their problems can be varied. In addition to all of this, asset management
companies must maintain a good database that records trends which have
previously prevailed in the market. This helps them forecast the changes that
may occur in the financial environment in the coming future.
It has been noticed that asset management as a function is
often handled by full-service investment banking
firms in India. This is because such a situation allows centralised
management of funds and gives the client the power to have a holistic view of
their monetary standing. It also ensures that all functions sync towards a
common goal and the brand has a single investment plan instead of having
several smaller ones. Such a scenario eliminates duplication of research and
cuts down on costs, making the whole process even more effective.
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